importance-of-design-in-restaurants

Many factors play a role in ensuring a great customer experience. While we always focus on the food and the service, we often overlook the restaurant layout, which in reality plays a crucial part in the overall experience of the customer. 

Levantine Hill Estate by Molecule and Fender Katsalidis Architects. Image: Shannon McGrath

The first thing that you should know about designing a fast food restaurant design is that these joints have a huge corporate identity. Can you imagine a McDonald’s without the requisite M on its logo? Or a Subway without the arrows? Such foodie joints have a brand identity with enormous worldwide recognition!

Acre Eatery @ Camperdown Commons by Pony Design Co. Image: Phu Tang

The perfect ambience has quite an impact on how people perceive your restaurant. Customers need to feel comfortable and welcome while enjoying themselves. That’s why the interior design of a restaurant can make or break a business. 

Hawker Hall by Craig Tan Architects with Bergman and Co and Samantha Eades Design. Image: Jaime Diaz-Berrio

Develop a clear outline of how you want your restaurant interior design to look. Think about what rooms need work, what themes you’re interested in, and who has the final say in these decisions. 

The Jane – Belgium – by Studio Piet Boon

A restaurant interior designer will look over your entire situation and come up with an action plan. You can rely on his/her trained eye to notice things and create possibilities where there were none before. These restaurant design professionals can put crucial design principles into action so your restaurant presents an amazing atmosphere that people will love. Plus, restaurant interior designers know a lot of vendors and contractors, so you’ll get the right people at the best value.

Hong Kong McDonald’s pilots “an experiment in non-design”